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Inside 18 Years of MartinPatrick 3

Photography by Joe Dammel & Spacecrafting

In a retail landscape where many are migrating online, we’ve always believed in the power of in-person experiences. What began in the mid-1990s as a residential interior design studio in founder Greg Walsh’s apartment has evolved into one of the most dynamic luxury retail destinations in the country. Today, our North Loop-based boutique spans over 30,000 square feet inside the historic Colonial Warehouse, and we’re not finished yet. 

What began as stylish selections in founder Greg Walsh’s interior designstudio has evolved into a boutique shopping experience with hundreds ofluxury brands.

The store’s latest 5,400-square-foot expansion—our sixth since moving into the Colonial Warehouse in 2010—represents more than just additional retail space. It reflects the continued evolution of our brand and how we can further deepen our relationships with our clients, giving them even more of what they love. “In-person has always been the way for us,” says co-owner Dana Swindler. “It’s not a transaction-based business—it’s a relationship business. We want people to come in, hang out, and feel taken care of.”

With 30,000 square feet of style, MartinPatrick 3 is a true one-stopshop, proudly featuring The Loupe and their selection of fine jewelry, aswell as Marty’s Barber Shop.

But today’s MartinPatrick 3 is thousands of square feet away from the brand’s origins, which began when Greg Walsh opened his firm in 1994. The team later moved to the former International Design Center on First Avenue, and Greg decided around 2006 to purchase a small assortment of men’s accessories he found at the trade shows he attended, selling them to his clients at the office. He quickly noticed how well the items were received and continued to expand the offering.

By 2008, Greg, along with his partner, Dana Swindler, made the decision that the men’s store needed its own identity and location. They found a small, standalone building one block from his studio to open the men’s accessories store he named Martin Patrick 3. The duo built out the new store on evenings and weekends, and officially opened in October 2008.

“We opened right in the middle of a recession,” Walsh recalls. “But it grew month after month—it was a bright spot in a tough time.”

Our growing women’s department expands this fall with over 1,500 square feet of new space, making room for expanded collections and—most importantly—shoes.

The store quickly became one of the city’s top retail destinations, acquiring a loyal clientele and serving as a community hub for fashionable folks. Fast forward to 2020, when COVID-19 turned shopping habits upside down. Men’s suiting sales slowed dramatically, prompting the team to finally act on an idea they’d been tossing around for years: launch a women’s division. “We’d been asked to do women’s for a long time,” says Swindler. “During the pandemic, men stopped spending—but women didn’t. So we launched our women's department, and it’s become one of the most exciting parts of our business. We wanted to bring the same depth of our menswear collections to our women’s department, and now that we’ve spent almost five years learning our female customer, we are ready to expand again.”

Indeed, the women’s division has posted explosive growth, and this expansion gives it room to flourish. Roughly 1,500 square feet of newly freed space is being transformed into a reimagined women’s department with elevated finishes, VIP fitting rooms, and expanded collections. 

And best of all? Shoes. Shoppers can expect to see an increased women’s footwear selection in the coming months. Now that we’ve made (even more) room in our closet, it’s time to make room in yours. 

Behind the scenes, the expansion also includes new corporate offices, an upgraded inventory room, a tailor shop, a digital photography studio, and an employee lounge and kitchen—all aimed at supporting the experience on the floor. “Not only did it give us room to play in the store,” says Walsh, “we’d far outgrown our back-of-house spaces. Now our staff has the room they need to thrive.”

Illustration by Clara Christopherson

Even with the focus on women’s, MartinPatrick 3’s men’s business continues to grow. The shop-in-shop areas, including those for Brunello Cucinelli and Eleventy, are being retooled and expanded, with thoughtful cabinetry updates and space planning to elevate the presentation.

Looking ahead, Walsh and Swindler are exploring ideas for newly available space—perhaps more VIP dressing rooms, a coffee bar, or an intimate event space. As Dana puts it, “We’ve always evolved with our clients. This is just the next step in continuing to create something truly special—not just a store, but a destination.”

With the North Loop continuing to blossom and MartinPatrick 3 at the heart of its cultural and retail renaissance, the future feels as expansive as the store itself.